Digital Transformation for Traditional Media Publishers
Exoft helps publishing groups modernize legacy systems, scale digital platforms, and unlock new revenue streams — without disrupting existing operations.
Book a ConsultationWhy Publishers Need Digital Modernization
As readers migrate online and advertisers follow, traditional publishers face growing pressure to update their systems. Outdated platforms, inefficient workflows, and fragmented tools are holding back performance.
of U.S. adults often get news on digital devices, while only 26% prefer print.
of newspaper ad revenue now comes from digital sources.
of publishers are managing multiple CMSs — slowing workflows and increasing complexity.
Overcome the Challenges of Traditional Publishing in the Digital Era
Limited monetization from digital subscriptions and ads
Platforms that can’t handle peak traffic
Siloed print and digital operations
Weak analytics and subscriber insights
High operational costs from maintaining outdated infrastructure and tools
Legacy CMS slowing editorial workflows
Limited monetization from digital subscriptions and ads
Platforms that can’t handle peak traffic
Siloed print and digital operations
Weak analytics and subscriber insights
High operational costs from maintaining outdated infrastructure and tools
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Our Solutions for Publishers
At Exoft, we partner with publishing houses to bridge the gap between print and digital.
CMS & Platform Modernization
Upgrade outdated publishing systems into scalable, cloud-ready platforms. Our team modernizes legacy CMS and builds future-proof digital foundations to support high-volume publishing and ensure long-term growth.
Integration with Legacy Print Systems
Connect print and digital workflows seamlessly. We develop integration engines that unify editorial tools, order management, and databases, eliminating silos and improving efficiency across the organization.
Digital Monetization Tools
Boost revenue streams with custom subscription systems, paywalls, and ad-tech integrations. Exoft designs platforms that maximize both subscriber engagement and advertising ROI for publishers.
Workflow Automation
Streamline editorial and campaign processes with automation. From content tagging and scheduling to ad operations, our solutions reduce manual work, shorten timelines, and increase team productivity.
Analytics Dashboards
Transform raw publishing data into actionable insights. We create dashboards that give publishers clear visibility into subscriber behavior, content performance, and monetization metrics.
Cost Optimization & Infrastructure Modernization
Reduce operational costs by moving away from outdated infrastructure. Our cloud-native and microservices-based solutions lower maintenance expenses while ensuring better scalability and performance.
Ready to modernize your publishing platform?
Our expert team will help you transform outdated systems into scalable, revenue-driving digital platforms that empower your editorial teams and engage your readers.
Schedule a consultationPublishing Projects We’ve Delivered
At Exoft, we have successfully implemented a variety of software solutions for publishers around the world. Here’s a glimpse of how we’ve helped traditional media companies modernize, scale, and monetize their digital platforms.
Campaign Management Platform Modernization
A global publishing group partnered with Exoft to upgrade their legacy campaign management system. We migrated the platform from .NET Framework to .NET 8 and transitioned from a monolithic architecture to microservices. The solution included integrated analytics dashboards that improved scalability, performance, and real-time insights for marketing teams.
Learn more >Staff Augmentation for a Global Publisher
We embedded a dedicated team of 8 specialists to support modernization efforts across order management systems, databases, and integration engines. Our long-term engagement allowed the client to run multiple parallel projects, reduce technical debt, and maintain stability while scaling digital operations.
Learn more >Publishing Integration Engine & Database Maintenance
Exoft developed and maintained a central integration hub connecting multiple publishing products and services. The project included database optimization, CI/CD pipelines, and zero-downtime updates. This enabled publishers to streamline operations, handle vast datasets, and improve platform responsiveness.
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Why Exoft
Proven experience in publishing
Skilled engineers
Secure, reliable, and compliant delivery
Long-term partner
Cross-industry expertise
Cost-effective delivery
Proven experience in publishing
Skilled engineers
Secure, reliable, and compliant delivery
Long-term partner
Cross-industry expertise
Cost-effective delivery
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Get in touch!
Just fill out the form below, and one of our experts will soon be in touch to discuss your project.